ZTE USA has just announced from Madison Square Garden that the company is the official smartphone sponsor of the New York Knicks, Houston Rockets and Golden State Warriors for the 2014-15 season. ZTE is the fourth largest smartphone brand in the U.S., second largest in pre-paid and third in Android market share. The sponsorships are part of the company's plan to increase brand awareness and presence in the U.S.. We were on-site during the brief press conference.
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